Author Archives: liamvictor

Gone Fishin: How to Hook Your Readers With Textual Crack – by Dumb Little Man

http://www.dumblittleman.com/2008/04/gone-fishin-how-to-hook-your-readers.html

So how does one grab attention in today’s fierce attention economy?

How do you compete for attention in the much scarier and larger world of emails, blogs, company memos, webcopy, sales copy, etc.? The answer, my friend is spin. While Raoul may be right about the dearth of new ideas, there is by no means a dearth of new angles and new spins that may be leveraged to hook your readers.

This essentially was thumbed for the timeless phrase “he was sweatin’ like a whore in church on Sunday”.

BBC NEWS | Asia-Pacific | Japan temple rejects torch relay

http://news.bbc.co.uk/2/hi/world/asia-pacific/7353809.stm

A major Buddhist temple has withdrawn from plans to host Japan’s opening stage of the Olympic torch relay.

Zenkoji Temple, in the city of Nagano, had been due to serve as the starting point for the parade on 26 April.

An official said the monks were worried about safety but also linked the decision to concern over recent unrest in Tibet.