The High Price of Creating Free Ads – New York Times http://www.nytimes.com/2007/05/26/business/26content.ready.html?ei=5090&en=a8f73006549852d6&ex=1337832000&partner=rssuserland&emc=rss&pagewanted=all Amateur filmmaker Dan Burke recreates a scene where he brushed his teeth with ketchup for a Heinz ketchup commercial contest at his home in Dayton, Ohio